Thursday, November 13
Guess who's taking over?
Alton Brown is the new face of Welch's grape juice and its 100% Grape Juice ad campaign.
Remember when these were running:
Well, no more!
"We talk a lot about the importance of knowing where your food comes from and with Welch's it's easy because the people who grow the grapes actually own the company," said Alton.
Where you'll see Alton's cute little face:
"Airing from November 2008 to March 2009, the television advertisement will run on cable and network shows including Dancing with the Stars, Rachael Rays' 30 Minute Meals and family and movie specials on the ABC family channel. The new print campaign will appear in magazines such as People, Parenting, Women's Health and Cooking Light, as well as online at WebMD and the FoodNetwork.com."
So whaddya think? With the cute kids gone and Alton in, will you be buying more grape juice?
[Yumsugar via Yahoo]