Monday, November 16
To use one of my hated, ever-present food puns... did Guy bite off more than he can chew?!?!
Onstage with Guy will be L.A.'s DJ Cobra and— alert Sandra Lee — a 6-foot-tall, 25-gallon margarita maker.
"The show is about, if you love food like I love food and you're into the world of food like I'm into the world of food, then why shouldn't there be a food-a-palooza? Why shouldn't there be a food thing? We get together, we bring some other chefs in. We make food, we tell stories about food, we talk about 'Diners Drive-ins and Dives,' we cook food, we make some drinks, we have some laughs, we pull some antics and we just have a food concert." Guy told Pop Eater.
"Besides seeing your favorite person on TV, when do you ever get to see them live, see them real? That's the point. See it live, see it real."
Paula Deen tried her hand at a food tour several years ago, albeit on a much smaller scale. And if I remember correctly, it did not sell as well as expected.
Could it be that food fans, even the most devout Guy-lovers (who are they?), still don't want to spend $250 for an "Off tha Hook" package including stage seating and the chance to sample the goods?
Giant food festivals like the South Beach Wine & Food Festival and other smaller, more regional fests in other cities make sense for celebrity chefs to appear at. They're a big draw, but not the only attraction. You have to REALLY like Guy to shell out this kind of money... and if you're only paying for nosebleeds, is it really worth it just to see him "live, see it real" in a giant stadium?
I guess I will never understand.