Saturday, January 2
That's right, Cablevision dropped the two Scripps Networks channels like they were the damn New Year's Eve ball in Times Square at midnight on 12/31.
I've never been so happy to not live in New York!
Of course, this is all about money. Food Network and HGTV have increased their ratings and viewership and, in turn, want Cablevision (and other providers) to pay more for their offerings.
According to Scripps, Cablevision, which serves about 3 million television viewers in the New York City, Long Island and Tri-State Region, charges its subscribers an average fee in excess of $83 per month. Of that, Food Network and HGTV combined receive less than 25 cents per subscriber.
Food Network and Scripps want more than a quarter.
Soooo, apparently, subscribers are only really giving FN & HGTV less than 25 cents to receive those channels. Scripps shows results of a study called the 2009 Beta Cable Subscriber Study and found that:
"The average cable subscriber believes Food Network is worth $1.03 per month and HGTV is valued at 73 cents per month, which is considerably more than Cablevision has been paying for the networks’ programming and more than Scripps Networks Interactive is asking on behalf of the two brands in current contract negotiations."
Hmmm... if it was possible to JUST subscribe to Food Network & HGTV, I'd gladly give them a little over a buck for FN and a few quarters for HGTV. Imagine a cable bill of $1.76!
In response, Scipps is urging affected subscribers to visit IloveFoodNetwork.com and ILoveHGTV.com for information on how to demand Cablevision put the two networks back on the air.
Any fellow Food Network/HGTV addicts out there affected? Want me to call you and put the phone up to the TV so you can at least hear what's going on? I'm here to help. ;-)
Labels: food network